Kia ora and Welcome to The Tourism Chat Show, your passport to the world of travel and tourism! Hosted by Michelle Caldwell, an experienced senior marketer in the NZ Tourism Industry, you will be taken on a captivating journey through the industry. Join us every Wednesday as we explore the insights, stories, and wisdom of tourism’s brightest minds and most fascinating personalities. Whether you’re an industry veteran, or just starting out, or you’re just curious about the latest tourism trends and tips, this podcast is your ultimate destination for all things tourism. So fasten your seatbelts, and let’s embark on this exciting adventure together! Powered by: Destinate NZ www.destinatenz.com
Episodes
Wednesday Apr 06, 2022
Ask Destinate - The 4 E’s of putting your best foot forward online
Wednesday Apr 06, 2022
Wednesday Apr 06, 2022
Trenz Connect is currently on so we thought it would be perfect timing to share our four E's of putting your best foot forward online.
The past two years has seen an exponential rise in the use of online video conferencing for meetings, sales calls and trainings. But it's sometimes easy to forget best practice and things can become a little too relaxed.
Michelle & Chambers are back together to present to you this episode that starts off by discussing Michelle's recent visit to Australia, what she has noticed and how things were in SE Queensland, and an update on how Chambers is going in Cairns.
Remember, if you have a topic you want us to tackle in a future Ask Destinate episode, please drop us a line via the podcast website page.
Thanks for listening.
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This is an independent podcast by tourism strategist Michelle Caldwell and her great industry buddy Lisa Chambers. We are absolutely dedicated to bringing you the best tourism business stories and sharing marketing tips and strategies to your ears each week! The best way you can support Destinate NZ is by subscribing, leaving a (rave!) review, (five star!) rating and spreading the word on social media with your friends, family, and colleagues- we love you for that! 🥰
Resources and Links to connect with Destinate NZ
Subscribe to our monthly newsletter and receive our free 101 Ways to Destinate your Tourism Business here
Say hi to us on social:
Facebook: https://www.facebook.com/DestinateNZ
Instagram: https://www.instagram.com/Destinate_NZ
Twitter: https://www.twitter.com/DestinateNZ
LinkedIn: https://www.linkedin.com/company/destinate-nz
Michelle Caldwell LinkedIn: https://www.linkedin.com/in/michellekcaldwell/
Website: www.destinatenz.com
Destinate NZ is on @buymeacoffee! 🎉
You can support us by buying a coffee ☕️ here — https://www.buymeacoffee.com/DestinateNZ
Wednesday Mar 30, 2022
Building Tourism Communities - A Case Study with Gavin Oliver
Wednesday Mar 30, 2022
Wednesday Mar 30, 2022
Some of the best Covid success stories have come out of collaboration. When communities work together, they become stronger and this is very evident on Waiheke Island where they joined together very early on in the pandemic to target the domestic traveller and help keep Waiheke Island on the map.
Join us as we chat with Ecozip Founding Director, Gavin Oliver this week. Gavin has been a guest speaker on many webinars throughout zoom and offers a great perspective on how to keep it all together when things seem out of control.
He also shares how Waiheke Island collaborated like never before to achieve some cut-through and great results in the domestic space.
For more info on Ecozip: https://www.ecozipadventures.co.nz/
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This is an independent podcast by tourism strategist Michelle Caldwell and her great industry buddy Lisa Chambers. We are absolutely dedicated to bringing you the best tourism business stories and sharing marketing tips and strategies to your ears each week! The best way you can support Destinate NZ is by subscribing, leaving a (rave!) review, (five star!) rating and spreading the word on social media with your friends, family, and colleagues- we love you for that! 🥰
Resources and Links to connect with Destinate NZ
Subscribe to our monthly newsletter and receive our free 101 Ways to Destinate your Tourism Business here
Say hi to us on social:
Facebook: https://www.facebook.com/DestinateNZ
Instagram: https://www.instagram.com/Destinate_NZ
Twitter: https://www.twitter.com/DestinateNZ
LinkedIn: https://www.linkedin.com/company/destinate-nz
Michelle Caldwell LinkedIn: https://www.linkedin.com/in/michellekcaldwell/
Website: www.destinatenz.com
Destinate NZ is on @buymeacoffee! 🎉
You can support us by buying a coffee ☕️ here — https://www.buymeacoffee.com/DestinateNZ
Wednesday Mar 23, 2022
Around the World Pt 2 - with Tim Reid, Mark Badland and John Gregory
Wednesday Mar 23, 2022
Wednesday Mar 23, 2022
This is part two in a two part series chatting with some of the leading Inbound Operators in NZ.
Today we are joined by Mark Badland from Pacific Destinationz, Tim Reid from Southern World and John Gregory from Terra Nova Tours.
Are you ready for the international market to return? What does your business need to do now before borders reopen?
Listen in to these two episodes to learn and understand how you can be part of the tourism reset and rebuild when we are reconnected with the world.
If you would like a hand with your sales and marketing efforts, please drop me a line to see how I can help.
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This is an independent podcast by tourism strategist Michelle Caldwell and her great industry buddy Lisa Chambers. We are absolutely dedicated to bringing you the best tourism business stories and sharing marketing tips and strategies to your ears each week! The best way you can support Destinate NZ is by subscribing, leaving a (rave!) review, (five star!) rating and spreading the word on social media with your friends, family, and colleagues- we love you for that! 🥰
Resources and Links to connect with Destinate NZ
Subscribe to our monthly newsletter and receive our free 101 Ways to Destinate your Tourism Business here
Say hi to us on social:
Facebook: https://www.facebook.com/DestinateNZ
Instagram: https://www.instagram.com/Destinate_NZ
Twitter: https://www.twitter.com/DestinateNZ
LinkedIn: https://www.linkedin.com/company/destinate-nz
Michelle Caldwell LinkedIn: https://www.linkedin.com/in/michellekcaldwell/
Website: www.destinatenz.com
Destinate NZ is on @buymeacoffee! 🎉
You can support us by buying a coffee ☕️ here — https://www.buymeacoffee.com/DestinateNZ
Wednesday Mar 16, 2022
Around The World Pt 1 - with Anna Black, Scott Mehrtens and Geoff Yee
Wednesday Mar 16, 2022
Wednesday Mar 16, 2022
This is part one of a two part series where we interview a panel of some of the top inbound operators in New Zealand. They share the feedback they've received from their international markets and discuss what the demand will be when the borders open.
They also talk about what product or regions they think will do well, and give advice to the tourism industry about getting involved and ensuring your experiences are loaded into reservations systems ready to be booked.
Today we are joined by Anna Black from General Travel, Scott Mehrtens from Leisure Time Group and Geoff Yee from GSN Pacific Tours.
This episode is as good as sitting in a tourism conference listening to our market experts give an update so share this with your colleagues and friends and enjoy the show.
___________________
This is an independent podcast by tourism strategist Michelle Caldwell and her great industry buddy Lisa Chambers. We are absolutely dedicated to bringing you the best tourism business stories and sharing marketing tips and strategies to your ears each week! The best way you can support Destinate NZ is by subscribing, leaving a (rave!) review, (five star!) rating and spreading the word on social media with your friends, family, and colleagues- we love you for that! 🥰
Resources and Links to connect with Destinate NZ
Subscribe to our monthly newsletter and receive our free 101 Ways to Destinate your Tourism Business here
Say hi to us on social:
Facebook: https://www.facebook.com/DestinateNZ
Instagram: https://www.instagram.com/Destinate_NZ
Twitter: https://www.twitter.com/DestinateNZ
LinkedIn: https://www.linkedin.com/company/destinate-nz
Michelle Caldwell LinkedIn: https://www.linkedin.com/in/michellekcaldwell/
Website: www.destinatenz.com
Destinate NZ is on @buymeacoffee! 🎉
You can support us by buying a coffee ☕️ here — https://www.buymeacoffee.com/DestinateNZ
Wednesday Mar 09, 2022
Solving the Tourism Workforce Dilemma - with Heidi Gillingham
Wednesday Mar 09, 2022
Wednesday Mar 09, 2022
It's no secret that tourism has a perception problem when it comes to encouraging youngsters into working in our industry. There has been a lot of work going on behind the scenes to improve this via the education system, community engagement and industry advocacy.
The Go with Tourism Workforce Wānanga in November last year brought together great minds from across the Tourism & Hospitality industry, associations, unions, educators and local/central government to develop solutions that will improve and build our workforce. The Action Plan 2 has just been released so we’re joined today by Go with Tourism’s new Programme Director Heidi Gillingham to discuss the outcomes.
Heidi Gillingham is one of New Zealand’s up-and-coming tourism leaders.
Having been in the industry in one way or another since leaving high school, it’s no surprise that her path in life led her to the adventure capital of the world. Originally from the UK, Queenstown was her home for seven years before relocating to Auckland in 2022.
Heidi progressed to the role of Programme Director for Go with Tourism after spending 18 months as a regional coordinator for the initiative, managing the Education Programme and other youth-oriented initiatives. Her previous work experience includes human resource management, and training and development with Taco Medic, AJ Hackett Bungy and Queenstown Resort College. In 2019, she won the HR New Zealand Emerging Practitioner of the Year Award.
Heidi’s motto is “work hard, play hard”. While she is a strong believer that good results come directly from hard work, she is equally adamant that success is found when one can switch off at the end of the day and enjoy life outside of the ‘office’.
To find a copy of the Action Plan 2 - click here >https://www.gowithtourism.co.nz/knowledge-hub/go-with-tourism-workforce-wananga-2021
Enjoy the show, thanks for listening. Please leave us a review/rating!
___________________________________
This is an independent podcast by tourism strategist Michelle Caldwell and her great industry buddy Lisa Chambers. We are absolutely dedicated to bringing you the best tourism business stories and sharing marketing tips and strategies to your ears each week! The best way you can support Destinate NZ is by subscribing, leaving a (rave!) review, (five star!) rating and spreading the word on social media with your friends, family, and colleagues- we love you for that! 🥰
Resources and Links to connect with Destinate NZ
Subscribe to our monthly newsletter and receive our free 101 Ways to Destinate your Tourism Business here
Say hi to us on social:
Facebook: https://www.facebook.com/DestinateNZ
Instagram: https://www.instagram.com/Destinate_NZ
Twitter: https://www.twitter.com/DestinateNZ
LinkedIn: https://www.linkedin.com/company/destinate-nz
Michelle Caldwell LinkedIn: https://www.linkedin.com/in/michellekcaldwell/
Website: www.destinatenz.com
Destinate NZ is on @buymeacoffee! 🎉
You can support us by buying a coffee ☕️ here — https://www.buymeacoffee.com/DestinateNZ
Wednesday Mar 02, 2022
Why Market Research is important with Cristine Angus
Wednesday Mar 02, 2022
Wednesday Mar 02, 2022
There are many reasons that market research is important for all businesses, such as lowering business risks, understanding your customers better, simplifying decision making, testing a new product offering, and outselling your customers to name but a few. We’re joined today by Cristine Angus from Angus & Associates, who are New Zealand’s leading provider of independent research, market intelligence and strategic business planning services for the tourism and leisure industry, and a partner to key public and private organisations in other sectors.
We discuss why market research should be added to your box of business tools to help you run your business. Cristine’s extensive experience in market research and past 20 years specialising in tourism means that she will provide really valuable tips on how to go about conducting market research and what to look out for.
Cristine gives us real insights into the work they’ve done on the domestic market – and even offers some tips for tourism businesses still looking to grow their share.
What do kiwis think of the borders reopening? Are the Aussies wanting to come to New Zealand?
We cover all of this and much more in this episode.
Cristine has kindly offered our listeners the opportunity to be sent insights as they are released, you can join their mailing list here> https://www.angusassociates.co.nz/insights/
Thanks for listening!
___________________________________________
This is an independent podcast by tourism strategist Michelle Caldwell and her great industry buddy Lisa Chambers. We are absolutely dedicated to bringing you the best tourism business stories and sharing marketing tips and strategies to your ears each week! The best way you can support Destinate NZ is by subscribing, leaving a (rave!) review, (five star!) rating and spreading the word on social media with your friends, family, and colleagues- we love you for that! 🥰
Destinate NZ is on @buymeacoffee! 🎉
You can support us by donating the cost of a coffee ☕️ here — https://www.buymeacoffee.com/DestinateNZ
Resources and Links to connect with Destinate NZ
Subscribe to our monthly newsletter and receive our free 101 Ways to Destinate your Tourism Business here
Say hi to us on social:
Facebook: https://www.facebook.com/DestinateNZ
Instagram: https://www.instagram.com/Destinate_NZ
Twitter: https://www.twitter.com/DestinateNZ
LinkedIn: https://www.linkedin.com/company/destinate-nz
Michelle Caldwell LinkedIn: https://www.linkedin.com/in/michellekcaldwell/
Website: www.destinatenz.com
Wednesday Feb 23, 2022
Ask Destinate - Working with Travel Trade
Wednesday Feb 23, 2022
Wednesday Feb 23, 2022
We're back with another Ask Destinate episode and this time, we have a special guest in the studio with us - Kerry Lahood.
Kerry has a extensive background working in sales across various sectors in the tourism industry so we thought he would be a great person to join us in discussing how to work best with the travel trade.
In this episode, we share our top tips from nearly 70yrs combined experience working with the travel trade around the world. What you need to know, how you should prepare and what to expect are all covered off in this episode.
If you're a tourism operator who hasn't had much exposure to the international travel trade, or if you're new in your sales career, then hopefully you'll pick up some tips on how to break through during your sales calls.
Thanks for listening.
________________________________________
This is an independent podcast by tourism strategist Michelle Caldwell and her great industry buddy Lisa Chambers. We are absolutely dedicated to bringing you the best tourism business stories and sharing marketing tips and strategies to your ears each week! The best way you can support Destinate NZ is by subscribing, leaving a (rave!) review, (five star!) rating and spreading the word on social media with your friends, family, and colleagues- we love you for that! 🥰
Destinate NZ is on @buymeacoffee! 🎉
You can support us by donating the cost of a coffee ☕️ here — https://www.buymeacoffee.com/DestinateNZ
Resources and Links to connect with Destinate NZ
Subscribe to our monthly newsletter and receive our free 101 Ways to Destinate your Tourism Business here
Say hi to us on social:
Facebook: https://www.facebook.com/DestinateNZ
Instagram: https://www.instagram.com/Destinate_NZ
Twitter: https://www.twitter.com/DestinateNZ
LinkedIn: https://www.linkedin.com/company/destinate-nz
Michelle Caldwell LinkedIn: https://www.linkedin.com/in/michellekcaldwell/
Website: www.destinatenz.com
Wednesday Feb 16, 2022
Golden Tips for the Japanese Market - with Tony Boot
Wednesday Feb 16, 2022
Wednesday Feb 16, 2022
This week we continue our series of checking in with NZ Tourism's source markets to see how they are faring, and what we can expect when the borders reopen.
We're joined by one of NZ's top Japanese market experts, Tony Boot from BTM Marketing who will share his thoughts on the market, tell us about some trends that are starting to emerge and give operators some tips on how to approach working with the Japanese market.
We discuss some of the changes that have happened in the wholesale market both here in NZ and in Japan. If the Japanese market is one that you want to target in future, grab some tips for free right here.
Thanks for listening.
______________________________
This is an independent podcast by tourism strategist Michelle Caldwell and her great industry buddy Lisa Chambers. We are absolutely dedicated to bringing you the best tourism business stories and sharing marketing tips and strategies to your ears each week! The best way you can support Destinate NZ is by subscribing, leaving a (rave!) review, (five star!) rating and spreading the word on social media with your friends, family, and colleagues- we love you for that! 🥰
Destinate NZ is on @buymeacoffee! 🎉
You can support us by buying a coffee ☕️ here — https://www.buymeacoffee.com/DestinateNZ
Resources and Links to connect with Destinate NZ
Subscribe to our monthly newsletter and receive our free 101 Ways to Destinate your Tourism Business here
Say hi to us on social:
Facebook: https://www.facebook.com/DestinateNZ
Instagram: https://www.instagram.com/Destinate_NZ
Twitter: https://www.twitter.com/DestinateNZ
LinkedIn: https://www.linkedin.com/company/destinate-nz
Michelle Caldwell LinkedIn: https://www.linkedin.com/in/michellekcaldwell/
Website: www.destinatenz.com
Wednesday Feb 09, 2022
Customer Experience Automation - A Case Study with Adam Joyce
Wednesday Feb 09, 2022
Wednesday Feb 09, 2022
There has been some great research come out over the past year or so that talks about the changing trends we’re seeing in consumer behaviour with regards to their expectations of businesses - and one of those big trends is consumers want speed - which means that businesses will be forced to adopt a digital-first mindset to deliver it.
This week, we chat with INFLITE NZ CEO Adam Joyce to discuss their journey and the benefits and pitfalls to watch for when you embark on this journey in your business.
Given that this is all based on human behaviour, it can be hard to assess the effectiveness of Customer Experience (CX), but there are certain agreed factors that determine a positive customer interaction. Responsiveness to booking queries, or phone calls, for example, is better when it’s faster, while customers appreciate and now expect communications that are personalised and tailored to their position in the purchasing journey.
Thanks for tuning in.
For more info: https://inflite.nz/
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Resources and Links to connect with Destinate NZ
Subscribe to our monthly newsletter and receive our free 101 Ways to Destinate your Tourism Business here
Say hi to us on social:
Facebook: https://www.facebook.com/DestinateNZ
Instagram: https://www.instagram.com/Destinate_NZ
Twitter: https://www.twitter.com/DestinateNZ
LinkedIn: https://www.linkedin.com/company/destinate-nz
Michelle Caldwell LinkedIn: https://www.linkedin.com/in/michellekcaldwell/
Website: www.destinatenz.com
Wednesday Feb 02, 2022
Buongiorno from Italy - with Craig Smith
Wednesday Feb 02, 2022
Wednesday Feb 02, 2022
This week we head to Rimini, Italy to chat with Craig Smith. Well we actually do that via zoom but we wished we were able to get to Italy right now!
Craig has a long history of selling NZ and Australian tourism experiences to the UK and European markets and joins us to chat about life from a European perspective.
We have an interesting chat about regional dispersal, which markets will respond first when borders do reopen, and some advice for operators managing their bookings with no certainty over border openings.
We start the episode by discussing a couple more of the Skift Megatrends in redefining travel in 2022, and ask you what you're doing to diversify your business in these times of uncertainty. Check out our workshops here for curating online experiences: https://www.destinatenz.com/workshops.
Please enjoy the show and we'll be back next week.
Michelle & Chambers xx
Resources and Links to connect with Destinate NZ
Subscribe to receive our free 101 Ways to Destinate your Tourism Business here - Say hi to us on social:
Facebook: https://www.facebook.com/DestinateNZ
Instagram: https://www.instagram.com/Destinate_NZ
Twitter: https://www.twitter.com/DestinateNZ
LinkedIn: https://www.linkedin.com/company/destinate-nz
Michelle Caldwell LinkedIn: https://www.linkedin.com/in/michellekcaldwell/
Website: www.destinatenz.com