Kia ora and Welcome to The Tourism Chat Show, your passport to the world of travel and tourism! Hosted by Michelle Caldwell, an experienced senior marketer in the NZ Tourism Industry, you will be taken on a captivating journey through the industry. Join us every Wednesday as we explore the insights, stories, and wisdom of tourism’s brightest minds and most fascinating personalities. Whether you’re an industry veteran, or just starting out, or you’re just curious about the latest tourism trends and tips, this podcast is your ultimate destination for all things tourism. So fasten your seatbelts, and let’s embark on this exciting adventure together! Powered by: Destinate NZ www.destinatenz.com
Episodes
Wednesday Jan 27, 2021
Wednesday Jan 27, 2021
What do you do when your business is made up of 96% international visitors and the borders close? You innovate.
Tune in to hear from Te Puia's GM Sales & Marketing Sean Marsh about how they've faired through lockdown and since and how a new product is helping to put them on the domestic visitor's map!
#tourismmarketing #pivotordie #reimagine #domestictourism #destinatenz #internationaltourism #productdevelopment
www.destinatenz.com
Wednesday Jan 20, 2021
Wednesday Jan 20, 2021
The CEO of TECNZ (Tourism Export Council of NZ), Lynda Keene joins us on today's episode to discuss the Tourism Recovery Plan for 2021.
Lynda has worked tirelessly as the voice for the inbound sector for the past 12 months during really demanding times, but has some great initiatives underway to advocate and lobby government on, on behalf of the TECNZ members.
When will the borders reopen? How will the inbound operators survive? What more can government do to help?
Listen in for all the answers and much more.
www.tourismexportcouncil.org.nz
#inboundtourism #distribution #export #tourismnz #NZtourism #Marketing #internationalmarketing #destinatenz #TECNZ
Wednesday Jan 13, 2021
Wednesday Jan 13, 2021
Jezza Williams from Makingtrax joins us on this week's episode.
After a life changing canyoning accident in the Swiss Alps, Jezza looked into the adaptive adventure industry. Blown away at the lack of opportunities and infrastructure, Makingtrax was born.
Jezza talks to us about the difference between accessible and inclusive tourism and is creating a global movement to encourage more tourism operators to jump on board!
His infectious personality and lust for life and growth will leave you with a huge smile, so listen in and enjoy this episode. And if you haven't joined the Inclusive Tourism Movement yet, what are you waiting for?
Contact Jezza:
https://www.instagram.com/makingtrax.co.nz/
https://www.facebook.com/makingtrax.co.nz
Email: info@makingtrax.co.nz
#inclusivetourism #accessibletourism #tourismmovement #tourismmarketing #jezzawilliams #destinatenz
Wednesday Jan 06, 2021
Wednesday Jan 06, 2021
This week, Loren Aberhart joins us on the show. Loren is GM Destination and Attraction at Christchurch NZ, and it's fair to say she has a huge job!
Loren has been called 'The Trifecta' - female, under 40 and Maori, but she's taken that in her stride as she's carved out a very successful career in tourism at a young age. She's one of our industry's brightest sparks and we're thrilled to have her share her story on our show today.
She's also been through a lot in her career so join us as we discuss her career path to date, her passion for equality and diversity in the workplace and yes, we do mention her time spent on our TV set! (Loren was on The Block NZ 7 years ago)
We get serious about mental health and Loren shares her tips on how to cope and more importantly look after yourself in a crisis.
Are there too many RTO's? Listen in to hear our views, along with all the exciting things happening in Christchurch this summer.
#christchurchnz #regionalmarketing #regionaltourism #tourismmarketing #marketingnz #destinatenz #mentalhealth #wellbeing #reslience
Wednesday Dec 23, 2020
Wednesday Dec 23, 2020
We are joined this week by two of our great friends, Anna Black from General Travel and Adele Marsden from New Zealand Educational Tours.
2020 has been a pretty tumultuous year for tourism, and we thought it would be nice for our final episode of the year to look back on some of the highs and obvious lows, but also to look ahead to 2021 with our hopes and plans for the year ahead.
Anna and Adele both own inbound tour operations so their business has been decimated by the border closures. Despite that, they are still optimistic about the future of inbound tourism, and share some of their plans, and tips on what you can do to help them as a tourism business.
We're taking a break next week and will be back with a brand new episode on 6th January 2021.
Merry Christmas and Happy New Year! Meri Kirihimete!
Michelle & Chambers
#inboundtourism #marketing #tourismmarketing #reflections #hopes #newyearsresolutions
Wednesday Dec 16, 2020
Wednesday Dec 16, 2020
It's been a crazy year for tourism operators, but there is one going further than many others - by opening a BRAND NEW attraction in 2020!
Jake Downing, Weta's Head of Tourism joins us for a chat to launch Weta Unleashed, a brand new Fantastical Film FX experience opening in Auckland on 15th December.
He reflects on some of the challenges of opening a business in 2020 (Covid aside) and looks ahead to how this Part Film Set, Part Creative Workshop will help to transform the tourism landscape in Auckland.
Thanks for listening.
https://wetaworkshopunleashed.com/
#WetaWorkshop #WetaUnleashed #TourismAttraction #AucklandNZ #NZMustDo #DoSomethingNewNZ #Marketing #TourismMarketing
Wednesday Dec 09, 2020
Wednesday Dec 09, 2020
This week we're joined by Keith Marsh - an absolute expert in selling NZ and Australia to the UK and EU markets.
Keith shares all his tips on how to crack the market, what you should be doing NOW to prepare for the borders reopening - even if we don't know when they might - and we discuss his views on what he thinks might happen when they do.
Is Flight Shaming a real thing? How does the UK market think NZ is handling Covid-19? What are they concerned about? And what can you as a tourism operator do to get ahead of your competition?
Listen in, it's a great episode not to be missed.
You can contact Keith at www.tailormaderepresentation.com or www.mytraining.guru
#UKMarket #TourismMarketing #Relationships #Networking #SalesManagement
Wednesday Dec 02, 2020
Wednesday Dec 02, 2020
This week GM Sales & Marketing at Hobbiton, Shayne Forrest joins us for a chat.
We learn a lot of new things about Shayne that had never come up in conversation before, but aside from being the 'best thing to come out of Central Otago', he is an absolute wealth of info and knowledge on our tourism industry and shares his journey and tips with our listeners.
Tune in to hear what strategies Hobbiton has adopted through these tricky times, and also what tips Shayne has for other tourism businesses.
It's a great fun chat and we hope you enjoy it!
HOT OFF THE PRESS: Hobbiton are launching a brand new experience especially for the domestic market on 20th December - how good does a second breakfast at the Millhouse sound? Check it out here https://www.hobbitontours.com/en/experiences/second-breakfast/
#hobbiton #tourismmarketing #customerexperience #dosomethingnewnz #domestictravel #travelnz #exploreyourbackyard #supportlocal
Wednesday Nov 25, 2020
Wednesday Nov 25, 2020
It has been a big week in the tourism industry. We heard from our new Tourism Minister and it's fair to say he has ruffled a few feathers by saying we only need to focus on the wealthy travellers.
In this episode, we break down the value of the youth market with YHA's GM Marketing & Sales, Brian Westwood.
We cover why we shouldn't ignore this sector, the value they bring (aside from visitor spend) and some ideas to solve some of the infrastructure issues NZ tourism is facing.
We also discuss time management as Brian is another very business tourism professional and he shares some great tips for youth who may be looking at a career in tourism. This is a great episode, enjoy!
Thanks for listening.
#tourismmarketing #infrastructure #YouthMarket #Backpacker #AdventureTravel
Wednesday Nov 18, 2020
Wednesday Nov 18, 2020
We welcome Dylan Rushbrook to the show this week. He's a super busy guy who shares his tips on time management with us, he divulges a few secret spots in Central Otago and offers up some tips for tourism businesses from an RTO perspective.
We talk about working in tourism, how to get work in tourism, and the importance of developing great content to help sell your experience.
Dylan is the GM of Tourism Central Otago, Covid-19 Recovery Manager for the Central Otago District Council, co-Founder of Tourism Talent, Director for Dunedin Venues, a trustee for Regional Tourism NZ, husband and dad to two young boys, Cooper and Beau.
To find out more:
https://www.tourism-talent.com/
Thanks for listening.