Kia ora and Welcome to The Tourism Chat Show, your passport to the world of travel and tourism! Hosted by Michelle Caldwell, an experienced senior marketer in the NZ Tourism Industry, you will be taken on a captivating journey through the industry. Join us every Wednesday as we explore the insights, stories, and wisdom of tourism’s brightest minds and most fascinating personalities. Whether you’re an industry veteran, or just starting out, or you’re just curious about the latest tourism trends and tips, this podcast is your ultimate destination for all things tourism. So fasten your seatbelts, and let’s embark on this exciting adventure together! Powered by: Destinate NZ www.destinatenz.com
Episodes
Thursday Aug 06, 2020
Thursday Aug 06, 2020
In this episode, I go rogue. Instead of talking marketing tips and ideas, I discuss the recent STAPP funding announcements and the lack of support for inbound operators.
The inbound operators are the trail blazers of our industry -they are often the first ones in market, and well before Tourism NZ – building networks and relationships and demand for holidays to New Zealand. We’ve seen it happen in South America, Russia, the Middle East and India to name a few – it was the inbound operators who were there first. They are the ones to introduce us, the activity and service providers to the new international markets and facilitate business between us. We simply cannot thrive as an industry without them and we need them to survive.
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