Kia ora and Welcome to The Tourism Chat Show, your passport to the world of travel and tourism! Hosted by Michelle Caldwell, an experienced senior marketer in the NZ Tourism Industry, you will be taken on a captivating journey through the industry. Join us every Wednesday as we explore the insights, stories, and wisdom of tourism’s brightest minds and most fascinating personalities. Whether you’re an industry veteran, or just starting out, or you’re just curious about the latest tourism trends and tips, this podcast is your ultimate destination for all things tourism. So fasten your seatbelts, and let’s embark on this exciting adventure together! Powered by: Destinate NZ www.destinatenz.com
Episodes
Wednesday Nov 22, 2023
Wednesday Nov 22, 2023
In this episode of The Tourism Chat Show, host Michelle interviews Helen Hayes, a multi-award winning travel writer and editor from Australia.
We delve deep into the art of storytelling in tourism. Helen shares some insider secrets about effective storytelling to attract travel media attention. She elaborates on the significance of authenticity, passion, and unique experiences in creating compelling stories. Further, she offers valuable advice on networking with editors, hosting journalists, crafting appealing pitches, and maintaining professionalism in the industry. Helen also emphasizes the importance of having high-quality photographs of your offerings, as visuals often clinch deals for businesses.
This is your guide to captivating media in tourism and a show for all tourism marketers and business owners.
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If you, or someone you work with has a great tourism story to share, and would like to come onto the show, please get in touch!
This is an independent podcast by tourism strategist Michelle Caldwell. We are absolutely dedicated to bringing you the best tourism business stories and sharing marketing tips and strategies to your ears each week! The best way you can support The Tourism Chat Show is by subscribing, leaving a (rave!) review, (five star!) rating and spreading the word on social media with your friends, family, and colleagues- we love you for that! 🥰
Today's Guest:
Helen Hayes: https://www.linkedin.com/in/helen-hayes-43269a31/
Resources and Links to connect with us:
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